In June 2023 Magdalena Gerger becomes Vice Chair of Colart Group Holdings Limited. Colart is home to many of the most recognised art material brands and Magdalena Gerger brings both executive and non-executive experience from brand building in consumer goods industries.
In June 2023 Magdalena Gerger becomes Vice Chair of Colart Group Holdings Limited. Colart is home to many of the most recognised art material brands and Magdalena Gerger brings both executive and non-executive experience from brand building in consumer goods industries.
“We are excited to have Magdalena joining us. Her wealth of skills and experience will be a great match for Colart and we look forward to working with her and take Colart through its next strategic phase”, says Paul Schrotti, Chair of Colart board and CEO of Lindéngruppen.
“I am intrigued to join Colart, with its many strong brands in an exciting industry. I have worked all my professional life with the development of consumer offering and brands, and I look forward to being part of Colart’s continued journey”, says Magdalena Gerger.
“I am delighted to welcome Magdalena as Vice Chair of the Board. She is a purpose driven leader with a strong consumer and retail background, who will make a value contribution to Colart,” comments Jenny Lindén Urnes, Owner and Chair of Lindéngruppen.
Magdalena is currently Chair of Nefab Group, a private Swedish company co-owned by Lindéngruppen’s business partner FAM, the Business Council of the Royal Swedish Academy of Engineering Sciences, and the British Swedish Chamber of Commerce. She is also on the board of Currys Plc, Investor AB and Peab. Previous board positions include IKEA, Husqvarna and Volkswagen’s global Sustainability Council.
From 2009 to 2022, Magdalena was the President and CEO of Systembolaget, a Swedish government-owned retailer of wines, beers and spirits with revenues of SEK 40 bn (£3.1bn). During her tenure, this business went through a transformation focused on a new customer journey and the introduction of an online system and service. She also made sustainability part of the higher purpose of the business and engaged all stakeholders in the transformation.
Before joining Systembolaget, Magdalena held positions with Arla Foods, Nestle, Diageo and Procter & Gamble.
Magdalena is a Swedish national. She graduated with an MBA from the Stockholm School of Economics. She is based in Sweden but has previously lived and worked for 14 years in the UK.
The Colart Group is the global parent company of the world’s most popular art material brands. Taking inspiration from artists to create innovative products, Colart fuels creativity not just for professional artists but for all creative industries and individuals. From supporting emerging artists through its residency programme to developing cadmium-free paint, Colart’s mission is to provide sustainable, creative tools and services to release pure expression. The Colart Group employs around 1000 people in 12 countries and its products are sold in over 100 countries worldwide. Colart, whose Head Office is in London, is fully owned by Lindéngruppen.
